A publishing firm that publishes print magazines and journals is going to engage in an IT expansion program. The expansion involves the solidification of the plan for the firm to engage into electronic publishing – that means that the firm will now delve into the publication of the magazines online using the latest tools in information technology. (i.e. electronic books and magazine and news sites).The said expansion program is a sudden move towards change and development.
However, despite the need for many new employees that are fully equipped with the skills and knowledge for the IT expansion, the firm cannot immediately hire enough employees that will serve as manpower for the e-publishing department due to financial constraints. Thus, to be able to still implement the program, the firm opted to do the following strategies:Hiring few yet very skilled and knowledgeable workers that suit the needs and demands for the e-publishing department.Maximize the potential of present employees they have and improve staff productivity.With this second strategy however, the firm has identified a potential hindrance that needs to be dealt with immediately:- Majority of the regular employees (publication and administration group of the firm) are not fully equipped with the skills needed for the IT expansion. Most of them are not efficient enough in using the computer programs and hard wares that are needed.Relevant statistics: (Why should the company provide IT training for its staff? Focus on: The relevance of Information Technology in Business)For the past decade upon the onset of the new communication revolution in the 21st century, high regard has been given to information technology and majority of the existing business firms adapted it as part of their management or production procedures while new business firms that focus only on providing IT use and services are continuously sprouting.
IT has increasingly become an integrated part of almost every and any kind of business firm, especially that with media and publishing. Also, with the rise of IT however, economic productivity in the both developing and first world countries has boomed. As a result, many economists and business leaders arrived with a consensus that this rise might have a correlation with IT investment.
To test the value and the contributions of Information technology in business firms, InfoWorld conducted a research and interviewed 100 top-level business executives and 100 top-level IT executives at companies of all sizes. The results revealed that Information Technology is regarded as a valuable element in American business today and it serves a tool for company improvement. In the question on how valuable IT was to their company, 140 or seventy percent of the respondents said that it was absolutely essential to the business objectives of their company, twenty percent or 40 deemed IT as extremely valuable, seven percent thought IT was more or less important for the company, while only one percent viewed IT as insignificant to the company’s business objectives.What do other business firms do to solve problems linked with IT expansion?To be able to attend to the high demand for Information Technology adaptation, business firms engage in various business strategies that allow them to expand productivity and rapidly move towards progress.One such business firm is Intra People, one of the leading companies in the ICT recruitment sector. IntraPeople supplies its clients with both permanent employees and/or contractor (temporary) solutions.To be able to succeed and cope up with the demand for individuals who are well equipped with IT skills, (such as also the case with the identified problem A in this paper), IntaPeople targets to have a proactive response in modifying its market conditions and business relationships through an increased investment in training its set of personnel and expanding its recruitment team to find the best candidates for their IT expansion.The said modern recruitment is a combination of Consultancy and Partnership developed through training and developing experienced consultants in dealing with existing clients and attracting new ones.
As for firms who directly engage in IT expansion such as various companies like UNISYS corporation, Alaska, Unilab Inc, Fame Inc., and Chemonics International; the move made is to subject present personnel to IT training. This includes instructor led trainings in Microsoft, Adobe, and Macromedia computer softwares.Other companies like Chubb America, Procter and Gamble, and Toyota on the other hand, engage in cross-functional training.;Proposed Action Plan:In order to address the two problems identified earlier, here are some proposed plans of action:The need for competent and highly skilled IT knowledge workers:- Training of recruitment staff- Review and possible revision of recruitment strategy- Review and possible enhancement or modification of application procedures- Review and possible revision of employment qualifications and standards.
The need to maximize staff productivity towards IT expansion- Training of Staff· IT Training (the use of various computer softwares that will be useful in electronic publishing such as Microsoft Word, MS Power Point, MS Frontpage, Adobe Photoshop, HTML, Macromedia, etc.)· Cross-Functional Training between existing employees and the IT knowledge workers that will be hired- Training of Management· Change Management· Employee Motivation- Review and possible revision of the company provisions regarding Employees’ Compensation Benefits, Appraisal System, and Workplace Situation.Conclusion: (What advantages does the proposed action plan pose?)At present, almost every primary business transaction takes place via the use of information technology.
Many business firms have engaged with It investment and it has been fundamentally beneficial for them.In this particular case, the expansion of a print publishing firm to one, which adapts IT and engages in electronic publishing, is a business move that proposes a positive outcome, provided that effective planning and implementation will be done.The proposed action plan will serve as a backdrop for the proper implementation of the said project.
Trainings pointed out such as Recruitment training,, IT training, and Cross functional trainings are good business investments.This is because through training, both the employer and the group of employees are being set in a win situation. As employers save time and money by letting people learn right away and not on “the hard way”, employees enhance their skills and develop a broader view of how things are in the company. Training fosters a culture of cooperation, teamwork, and flexibility among the employees since everyone gets acquainted and understands the activities and job responsibilities that each worker has.Training also reduces both employee and employer frustration and promotes harmony in the workplace.
On top of it all, it allows both to improve their productivity in terms of high quality client service.As for the improvement of employees’ compensation benefits, appraisal system, and workplace situation; these actions target employee motivation and thereby, again-Increase their productivity in work.References:Training Staff with cope with change. (n.d.) Retrieved September 21, 2006 from http://www.
htm.Empowering IT Professionals to cope up with Global technological change. (n.d) Retrieved September 21, 2006 from http://www.seas.
upenn.edu/profprog/emtm/insite-winter2006/feature-itchallenges.htmlLinderholm, Owen. Making the case for IT.
*n.d.) Rerieved September 22, 2006 from http://www.itworld.com/Man/2818/IWD010514fetrueval/pfindex.html